by Marc Corsini | Oct 22, 2012
The H in our AUTHENTIC acronym stands for Helpful, and this is the fourth characteristic of the Authentic Selling model. Now, being helpful is an easy enough concept to understand because we all know what NOT being helpful looks like. It’s the dismissive brushoff you...
by Marc Corsini | Oct 15, 2012
The Authentic Selling model’s third characteristic, the T in our AUTHENTIC acronym, is about Trust and Trustworthiness. Again, it’s all connected. If you are an authentic Advisor to your client, being Trustworthy is just how you operate. And operating in an honest...
by Marc Corsini | Oct 8, 2012
Let’s move along to the second characteristic of our Authentic Selling model; following the Authentic acronym, we’ll look at U—Undisputed Results. Actually, let’s talk about undisputed results and you. As we said last time, being an advisor to your clients is of...
by Marc Corsini | Oct 1, 2012
Today we start a multi-blog look at our Authentic Selling model. We’ll begin to break it down and individually discuss all nine characteristics of selling authentically. Here are the components of the Authentic Selling strategy: Advisor Undisputed Results Trust...
by Marc Corsini | Sep 24, 2012
The selling profession is ever evolving. So our approach to helping you adapt and succeed is always growing and changing, too. In our last Point, we talked about buyers and how they have changed. Today, let’s take a fun and informative look at the business of selling...
by Marc Corsini | Sep 17, 2012
Last time we talked about how the sales profession continues to evolve. We are going to spend the next several Points showing you exactly how you can change to meet new challenges in any selling arena. Our Authentic Selling model is the way. But first, let’s meet...
by Marc Corsini | Sep 8, 2012
The more things change … the more you have to change with them. The selling profession is never, ever static—even, perhaps especially, during tough times. Successful selling has become harder—and not just because of the economy. In the past, people often went into a...
by Marc Corsini | Aug 27, 2012
My father celebrated his 90th birthday last week. That milestone was huge for our family, and, of course, I’m amazed and delighted to have had my dad in my life for all these years. He has taught me (and continues to teach me) so much over the years. Today, I’ll share...
by Marc Corsini | Aug 13, 2012
The Olympics have come and gone. During this once-every-four-years event, I watch sports that I know nothing about and see athletes whom, for the most part, I have never heard of before. But for those two event-filled weeks, I am hooked on the Olympics! Now that the...
by Marc Corsini | Jul 3, 2012
We are, right now, 197 days into this year. That means T minus 168 days (and counting!) to reach the goals you set back in January. Believe me, T minus zero will be here before you know it. When it does, will you be out of time or will you have timed it just right?...
